Early Bird: 50% off your first 6 billing months. Ends on 31st December 2026. Offer details+

Register and activate your organisation by the end of 31st December 2026 (GMT) to qualify, then set up billing within 3 months of activating to claim it. 50% off the bills for your first 6 billing months, at the published price of the plan you subscribe to, in the currency you sign up in. Those months start when your subscription starts, not when you register or activate. Stripe's checkout shows the full price, and the discount comes off each bill. It cannot be combined with another offer. Your price is fixed from when you set up billing, and will not increase during those 6 billing months.

We may change or withdraw this offer without notice at any time before it is applied to your subscription, even before the end of 31st December 2026. It is applied when you set up billing with it, and from then we honour it in full for the first 6 billing months of that subscription.

Pricing

Invite everyone. Pay only for those who turn up.

You cannot align a company you have only half invited - so we made sure our fair billing policy never gives you a reason to leave people out.

30 day free trial · Start without a credit card · No annual lock in

Pro

$12.99

per user, per month

No minimum users. applies.

Shared company roadmap
Aligned team roadmaps
Kanban boards for every team
Custom framework language
Automatic delivery forecasts
Alignment dashboards

Pro+

$25.99

per active user, per month

Everything in Pro, plus the below.

AI assistance
Integrations
Automation
Audit logs
Higher quotas and extra storage
Service level agreements

Not available yet

Prices exclude VAT, which Stripe adds where it applies. A business with a valid VAT number pays none.

Pro+ is currently unavailable - its features and pricing are indicative and may change or be withdrawn at any time.

How fair billing works

We count people, not licences

Your first 30 days are free, with no card needed to start. Set up billing whenever you are ready - during your free 30 days or after them - and the day your subscription starts becomes your billing date (the day your free 30 days end, if you set it up during them). Each billing month runs from one billing date to the next. At the end of each billing month, we charge one month for each person who accessed HQAlign during it. If you delete a user partway through, they still count for that month - but the next person to access HQAlign for the first time that month takes their place, rather than adding to your bill. If nobody accesses it, your bill automatically drops to nothing.

For the full fair billing terms, please refer to our Terms & Conditions.

Why we price it this way

And why we think it is fairer than fixed per-seat licensing.

Charging for a fixed number of seats quietly breaks this particular product. You are buying one thing: every team's effort aligned to the company priorities you set, and visibility into how much of it actually is. If every extra person costs you money whether or not they use it, you invite the minimum - and a company where only half the people are on it produces a wrong figure, because the work the other half is doing never shows up in it. The thing you bought it for stops being true.

It also means we are not paid unless people actually access HQAlign. That is the right way round. If this does not get adopted in your company or provides little value, that is our problem to solve, not a bill you are stuck with.

And monthly only, with no annual contract and no annual discount, is deliberate. Locking a company into a long-term contract for something that isn't delivering results isn't fair, and an annual prepayment discount is a benefit only a company with spare cash can take - which quietly charges smaller companies more for the same software. We would rather keep earning your trust every month, so that you stay because you choose to, not because you have to.

Common Questions

Questions we get asked.

Who counts as a user we pay for?

Anyone who accessed HQAlign during the month we are billing you for, even if only to look at something. Not seats you bought, not accounts you created, not people you invited who never came. Invite everyone on day one; we do not charge you for the ones who never turn up.

What happens if someone leaves halfway through the month?

If they accessed HQAlign that month, they still count for it. Once you delete them, though, the next person to access HQAlign for the first time that month takes their place, rather than adding to your bill - and from the next month they stop appearing at all. There is nothing to cancel and no seat to reclaim, which is the point of counting people rather than licences.

For example, if Amy and Ben both access HQAlign this month and you then delete Ben, when Cara first accesses it she takes Ben's place: you pay for two people, not three.

What if nobody accesses it at all?

Then there is nothing to pay. That is not a gesture, it is just how the counting works: nobody accessing it, nobody to count, no bill. It is also why we can ask you to invite your whole company without that being a risk you are taking on our behalf.

When do we actually pay?

Just after the end of each billing month, for the month that has just ended - usually within about an hour, and occasionally up to three days later. We take nothing up front: there is no card needed to start your free 30 days, and we charge nothing on the day your subscription starts, unless you still owe us for an earlier subscription. If you set up billing during your free 30 days, your subscription starts on the day they end, or about two days after you set it up if that is later. Your billing month starts on the day your subscription does, so your first bill arrives a month later, then on the same date each month (or on the last day of a shorter month).

Can we cancel?

Yes, at any time, with no cancellation fee and no notice period. You only pay up to the end of your current billing month.

For example, if your billing date is the 10th and you cancel on the 20th, you keep access until the 10th of the next month. Your last bill covers that billing month - only the people who accessed HQAlign during it - and nothing after. After that, your team pages pause - nothing is deleted, and you can subscribe again at any time.

Is VAT added to these prices?

Yes, where it applies. Our prices exclude VAT and similar sales taxes, and Stripe, which handles our billing, adds any that apply to your bill, based on your billing address. A business that gives a valid VAT number pays no VAT on our bills.

Will the price go up?

Over time, yes. Like any business, our costs rise with inflation, and we keep adding features and improvements to the platform - so we expect our prices to rise gradually as economic and business conditions change, to keep HQAlign running and improving.

If a change increases what you pay, the new price only applies from the first billing month that starts at least 30 days after we tell you, so you always have the chance to leave first. Once an offer is applied to your subscription, when you set up billing with it or when we apply it for you, we honour its terms for its full stated period of that subscription. An offer that fixes your price keeps it fixed for that period. Any other offer's discount is worked out on the price at the time, so if the price rises, the discount applies to the new price.

Start aligning your company today.

The longer you leave it, the harder the fix.

Free for 30 days
No credit card to start
Pay only for active users
No minimum users
No annual contract
Pay monthly

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